VFP can create urgency for lifestyle changes.
- Baseline generated for member
- Daily fitness program created
- Reduce weight loss plateau
- Visual body transformation model generated; members can SEE their goal
- Increase Personal Training sales
Education
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About the Author: Amy Simpson
Amy Simpson, Vice President of Operations, has 23 years of experience with an established track record for profitable management through a wide variety of club systems. She was the 1999 IHRSA/CYBEX Fitness Director of the Year and also assisted in the initial development and roll-out of the Visual Fitness Planner concept. Amy’s talents have contributed to the success of many club systems including: women’s only, club turn-around, area general management, and new club branding / concept development for large multi-club systems.
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